Samsung has announced that they have sold 2 million Smart TVs (internet enabled TVs) in the first 3 months of availability. Samsung also believes that the Smart TV category has a huge potential in the coming months and years.
Consumers want Smart TVs
Smart TV is a term adopted widely in the TV business when referring to internet connected TVs with video-on-demand services such as Netflix, Vudu and CinemaNow, as well other internet/network features such as smartphone remote controlling. And Samsung seems to be leading the Smart TV revolution.
Samsung’s Smart TVs give access to video-on-demand and more
Samsung has announced that they have sold 2 million Smart TVs in the first three months of availability (April 15 to June 15). Last year Samsung sold 500,000 3D TVs in the first three months of availability. However, Smart TV functionality is available on more Samsung TVs in 2011 than 3D was in 2010 but it still suggests a very successful launch.
Samsung also provided users with some internet features in 2009 and 2010 but only in 2011 Samsung adopted the Smart TV and Smart Hub monikers. They have promoted their TV App Store since late 2010.
The company provides further figures for Smart TV sales. They say that around 730,000 Smart TVs have been sold in North America, 710,000 in Europe and 560,000 in the Middle East, Africa and South East Asia.
Samsung is very optimistic about the future outlooks of their Smart TV platform and believes that 2011 is the year of Smart TVs. The numbers also suggest that Smart TV functionality is a stronger sales driver than 3D. If you want to learn more about Smart TV on Samsung’s TVs see our Samsung D8000 review here.