Sony and Panasonic to develop OLED TVs
Sony & Panasonic in talks about OLED partnership

15 May 2012 | Rasmus Larsen |

Panasonic and Sony are in talks to jointly develop and produce OLED panels for TVs, according to Nikkei. The two companies hope to commercialize OLED-TVs within a few years.

Sony & Panasonic to enter OLED partnership?

The two Japanese firms are currently considering an OLED alliance in order to compete with Samsung and LGĂ¢â‚¬â„¢s rapid switch to OLED technology.

Sony XEL-1
Sony released their first 11-inch OLED-TV years ago but have never released a bigger model


If the companies plan to collaborate they could share technologies and know-how in the field, in order to accelerate the development of consumer-ready OLED TVs. One of the primary goals is to reduce costs, and according to Nikkei the companies have discussed how to utilize PanasonicĂ¢â‚¬â„¢s printing method. The potential partnership would also mark the first time the two Japanese rivals collaborated on a large scale.

Sony has publicly said that they plan to initiate major investments in OLED technology, and Panasonic recently started investing in OLED manufacturing equipment.

Sony has also previously been discussing OLED technology with LG Display and AUO, according to industry sources. However, it is not uncommon for TV manufacturers to partner with more than one company when sourcing display panels.

- Source: Nikkei



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