Spotify to enter TV business
Spotify to enter TV business, partner with HBO

12 Sep 2012 | Rasmus Larsen |

Successful music service Spotify is planning to enter the TV market with a streaming service for TV shows and movies. Spotify plans to enter the Nordics in a partnership with HBO Nordic, according to TV2, and has hired former-Comcast executive Mark Berkley.

Spotify to enter TV business

One of the largest news publications in Denmark reports that Spotify is planning to enter the TV business. Spotify is currently in talks with recently announced HBO Nordic to offer TV show and movie streaming to existing and new customers.

Spotify to enter TV market
Spotify plans to enter the TV market and is currently in talks with HBO


Spotify is reportedly looking to set up a new, dedicated TV division and has recently recruited Mark Berkley, a former Comcast executive.

The report is light on details but it seems that a Nordic launch is coming up first. HBO Nordic plans to launch its own streaming service in the Nordic countries later in 2012. We do not know if Spotify will include the TV service in the current music service or launch it as a separate service.

- Source: TV2 Beep (Danish)



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