Your browser is not Javascript enable or you have turn it off. We recommend you to activate for better security reason<div class="billede"><img src="pictures/mini-appletv1080p.jpg" alt="Apple TV sales almost double"></div>Apple TV sales almost double to 5 million - FlatpanelsHD Apple TV sales almost doubleApple TV sales almost double to 5 million">

Apple TV sales almost double
Apple TV sales almost double to 5 million

26 Oct 2012 | Rasmus Larsen |

Apple continues to see increasing sales of the small Apple TV box. During the just concluded fiscal 2012 Apple reported 5 million Apple TV sales. Sales have almost doubled compared to fiscal 2011. Apple now calls it a “beloved hobby”.

A half-billion dollar hobby

How much do you make from your hobbies? Half a billion US dollars? No? Well, Apple does with the Apple TV that is now upgraded to a “beloved hobby” after sales have almost doubled from 2.8 million last year to 5 million.

The new Apple TV
Apple TV sales have almost doubled


The Apple TV continues to be popular with Apple owners as it can add new internet functionality to the living room TV screen by offering streaming services, integration with Apple services, AirPlay and more.

Compared to the other products from Cupertino, the Apple TV still represents a very small segment but Apple sees potential saying "it's a beloved hobby, but we continue to focus on it, and believe there's something there".

Earlier this year rumors started swirling about an app store for the Apple TV box but so far the rumor has failed to materialize.

You can also read our full Apple TV review here.



Latest news

Samsung TV

Rumor: Samsung to buy OLED TV panels from LG

09 Apr 2021 | Rasmus Larsen |
Samsung MicroLED TV

First look: Samsung's 110" microLED TV

08 Apr 2021 | Rasmus Larsen |
Sony A80J OLED

Sony announces pricing for A80J OLED and X90J, X80J LCD TVs

07 Apr 2021 | Rasmus Larsen |
Samsung TV Plus

Samsung's TV Plus service launching in India and 9 European countries

07 Apr 2021 | Rasmus Larsen |
Bravia Core

Sony launches Bravia Core with 'highest streaming picture quality'

06 Apr 2021 | Rasmus Larsen |
LG SP11RA

LG unveils 2021 soundbars including 7.1.4ch SP11RA with Atmos, DTS:X

06 Apr 2021 | Rasmus Larsen |
Apple TV

Next-gen Apple TV may support 120Hz output

06 Apr 2021 | Rasmus Larsen |
Fantasian

Apple Arcade gets big expansion with 30+ new & classic games

02 Apr 2021 | Rasmus Larsen |