Netflix has 33 million subscribers
Netflix now has 33 million subscribers

24 Jan 2013 | Rasmus Larsen |

Netflix announced that it had 29 million subscribers just 3 months ago. Fast forward three months to the fourth quarter of 2012 and Netflix has 33 million subscribers, following a successful Nordic launch and growth in other markets. Netflix is also profitable again.

Netflix has 33 million subscribers

Netflix is doing well. Over the span of just three months they have added more than 4 million new customers to its streaming service. Netflix now has 33.25 million subscribers to be exact, with 27.15 million in the U.S. and 6.1 million in its other markets, including Canada, Latin America, the UK and the Nordics.

For the fourth quarter of 2012, Netflix posted revenue of $945 million USD and a profit for all markets of $8 million USD. The profit was unexpected as Netflix posted a loss for the last quarter and after the launch in the Nordics that required investments. Netflix’s international markets revealed a loss of $105 million USD but the US activities more than leveled that.

Reed Hastings, Netflix
Reed Hastings, Netflix CEO, says that Netflix has over 33 million subscribers worldwide

Netflix calls the Nordic launch “very successful” but offers no hard numbers.

No new markets

Netflix says that they have no plans to enter new markets until late 2013 or 2014. Instead they hope to build up its presence in existing markets. Netflix also says that they are very excited about the exclusive shows that are coming soon. Exclusive shows will help differentiate Netflix from competitors and serve as “advertising” for the Netflix streaming service.

Later today we will publish our big Netflix interview. Stay tuned!

Share on:

Latest news

Raspberry Pi 4 Model B

New Raspberry Pi 4 features 4K60 decoding, dual 4K monitor output

24 Jun 2019 | Rasmus Larsen |
Panasonic 2019 TV

Panasonic 2019 TV line-up

21 Jun 2019 | Flatpanels |
Toshiba HDR TV

Amazon launches 43-55" 4K TVs with Dolby Vision, starting at $330

21 Jun 2019 | Rasmus Larsen |
Netflix Recommended 2019

Only TVs that are 'always fresh' will receive Netflix's Recommended logo

20 Jun 2019 | Rasmus Larsen |
TCL 6 series

TCL surges past Samsung in North American TV shipments

19 Jun 2019 | Rasmus Larsen |
Hisense OLED

Hisense is bringing its OLED TV to the UK & parts of Europe

18 Jun 2019 | Rasmus Larsen |
tvOS 13

Apple TV is getting a picture-in-picture mode with tvOS 13

18 Jun 2019 | Rasmus Larsen |
Samsung TV

Samsung: Important to scan your Samsung TV for malware & viruses

17 Jun 2019 | Rasmus Larsen |