Samsung S UHD TVs
Samsung's quantum dot TVs are called S'UHD

05 Jan 2015 | Rasmus Larsen |

At CES 2015, Samsung announced S'UHD, which “takes picture quality to the next level”. It is Samsung’s variant of quantum dot technology with some marketing on top.

S UHD is a quantum dot TV

Samsung cannot mass-produce OLED displays yet so it is trying to catch up to its home-town rival LG by using quantum dots in LCD TVs - something Sony has been using for two years. Samsung’s plan B is called S'UHD and it is looking to boost images in other areas by using full-array local dimming in its top models.

Samsung JS9500

Samsung says that its S UHD TVs have “rich colors, better than OLED” based on a wider color gamut than conventional HD. The color gamut is around 90 % of DCI and the TVs can output 2.5x brightness compared to regular TVs, allowing Samsung to reproduce HDR content. To benefit from the wider color gamut you also need content coded in the wider-than-HD gamut, which currently does not exist.

Netflix is talking about adding it wide-color gamut content, and the 4K Blu-ray format will also support wider color gamuts up to Rec.2020, which is significantly better than what you see in cinemas.

So what does the S stand for? Samsung gave us some examples at the press conference, including Smart (because Tizen), Stylish (because curved), Superb (because resolution) and Spectacular (because quantum dot). Samsung is also marketing it as “Seductive”. But it seems that S’UHD is mostly “Ultra HD + quantum dot + brighter backlight + marketing”. We will try to dig deeper in the next few days.

Samsung has yet to announce release and pricing details for its new S’UHD TVs but we know that the model names are JS9500, JS9000 and JS8500, and that the TVs will be available in spring in screen sizes from 48 to 88 inches. More information coming soon.

Share on:

Latest news

Hisense OLED

Hisense is bringing its OLED TV to the UK & parts of Europe

18 Jun 2019 | Rasmus Larsen |
tvOS 13

Apple TV is getting a picture-in-picture mode with tvOS 13

18 Jun 2019 | Rasmus Larsen |
Samsung TV

Samsung: Important to scan your Samsung TV for malware & viruses

17 Jun 2019 | Rasmus Larsen |

UEFA debuts free streaming service

14 Jun 2019 | Rasmus Larsen |

Sony A9G OLED wins 'King of TV' at 2019 TV Shootout

13 Jun 2019 | Rasmus Larsen |
The Wall Luxury

Samsung will launch 'The Wall Luxury' microLED displays in July

13 Jun 2019 | Rasmus Larsen |

Next-gen Xbox console will have a disc drive

12 Jun 2019 | Rasmus Larsen |
Sony A8G

Sony 2019 A9G and A8G OLED TVs now available

11 Jun 2019 | Rasmus Larsen |