South Korean TV manufacturers Samsung and LG continue to dominate the TV market, according to 2014 numbers from WitsView. Sony climbed to third place. The total LCD TV industry grew 5.4% year-on-year to 215 million TVs.
Panasonic & Philips out of top-10
Plasma TVs are dead, so besides a few high-end OLED TVs, LCD TVs were more or less the only options for a TV buyer during 2014. The LCD TV market grew to 215 million units in 2014, driven by strong economies in North America and China, as well as demand for larger TVs.
Samsung continues to lead the market and now has a 22.8% market share, followed by LG with 14.9%. Sony jumped to third place in 2014 after falling to fourth place in 2013. It is also worth noting that Panasonic, Toshiba, and Philips are no longer in top-10. Instead, US-based Vizio has entered top-10 along with Chinese TV manufactures.
Looking forward into 2015, Samsung will continue to focus on LCD TVs, some with quantum dots. LG has begun its transition to OLED TVs, whereas Sony is still focused on LCD TVs, this year with Android TV built-in. The Chinese TV manufacturers are still trying to enter the US and Europe, but so far they have not made an impact.