At few days ago, LG unveiled its 2016 OLED TVs that will be available in spring 2016. LG has told FlatpanelsHD that the 55” E6 will start at around 5500 Euro. The 77" will continue to be extremely expensive.
LG 2016 OLED TV prices
Several of LG’s existing 2015 OLED TVs will carry over 2016, and the new high-end 2016 OLED models will be available in most markets this spring. Later in 2016, LG will add more affordable OLED TVs to the line-up.
The two new models that are coming in spring are the G6 and E6 series. G6 is the flagship model that is part of the Signature range. Both come with 4K, HDR (including Dolby Vision), webOS 3.0, and an incredibly slim design.
LG has provided the following “indication prices” to FlatpanelsHD. LG says that things can obviously change before launch. These are European prices. The TVs tend to be somewhat cheaper in the US. Update: The 65" E6 is available to pre-order from Amazon for $6999.