Samsung launches its Serif TV in the US for $1499

05 Jul 2016 | Rasmus Larsen |

Samsung has teamed up with French designers Ronan and Erwan Bouroullec to create the Serif TV. It was launched in parts of Europe late last year and is now available in the US, too. It can be yours for $1499.

Samsung Serif TV

The Serif TV was inspired by the serif font and created by French designers as a project for Samsung. From the side it looks like a serif “I”.

Samsung Serif TV is designed first and foremost as a design object for the living room or other rooms of the house and as such placement options are flexible. It can be placed on a shelf or stand on the floor. It also comes in different colors to blend in with the environment. You can learn more about the concept here

Samsung Serif TV

Samsung usually engages in the specifications race but this TV is an outlier. It is not meant to be a technology product but if you still want to know the retailer lists it as a 4K TV with claims of HDR, too. These specifications were not listed when Samsung unveiled the TV in late 2015 so the hardware has probably been updated in the meantime. It has three HDMI ports, built-in WiFi, and apps. It also serves as a Bluetooth speaker.

The TV was launches in the UK, France, Sweden and Denmark on November 2nd for £1199. It is now available in the US, too, exclusively from the Museum of Modern Art for $1499 in blue or white.

- Source: The Verge

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