Your browser is not Javascript enable or you have turn it off. We recommend you to activate for better security reasonToshiba TVs will return to Europe, made by Vestel - FlatpanelsHD

Toshiba TVs will return to Europe, made by Vestel

04 Sep 2016 | Rasmus Larsen |

At IFA, Toshiba and Vestel announced that they have entered into a strategic partnership. You can expect to see Toshiba-branded TVs make a comeback in Europe, produced by Vestel.

Toshiba TVs, made by Vestel

Turkish Vestel is the largest European TV manufacturer and even though you may never have heard of them you have surely heard of some of the brands that Vestel is producing for. One of the brands is Hitachi, and now Toshiba joins the fold.

Vestel says that it “will be responsible for the production, sales, marketing, and supply chain functions in the European market for Toshiba branded TVs while working closely with Toshiba research, development and quality assurance resources” and adds that Toshiba is still a very strong brand in Europe.

- "With this strengthened partnership, we look forward to maximizing Toshiba's potential for further growth and market reach. Already a renowned and trusted household name with a reputation for high quality, Toshiba will be positioned as our premier TV brand for Europe. We'll be working hard to consolidate this market position, drawing on our manufacturing strength to collaborate with Toshiba on future product designs and developments." said Turan Erdogan, CEO for Vestel Group.

Toshiba Vestel


Vestel added that “the two companies have outlined ambitious growth plans for the European consumer TV market with aims to exceed Toshiba's previous market position. To achieve this goal, Vestel will set up an experienced sales and product management team to support the business and establish a local presence in key markets with the aim of establishing a broad distribution in the European consumer market. “

At IFA 2016, Vestel also announced its first OLED TV. While it has yet to comment on actual Toshiba TVs for the European market, it is certainly plausible that it could launch a Toshiba-branded OLED TV.



Latest news

Sony X900H HDMI 2.1

Sony launches X900H (XH90), its first 4K TVs with HDMI 2.1

03 Jul 2020 | Rasmus Larsen |
4K HDR movies

'Indiana Jones', 300, Hitchcock, 'V for Vendetta', more coming to UHD Blu-ray

02 Jul 2020 | Rasmus Larsen |
Samsung Blu-ray bootloop

Samsung Blu-ray 'bootloop' issue more widespread than first thought

02 Jul 2020 | Rasmus Larsen |
Vizio OLED TV

Vizio's OLED TVs with HDMI 2.1 to launch this fall, starting at $1300

01 Jul 2020 | Rasmus Larsen |
Vizio 2020 LCD

Vizio launches 2020/2021 4K LCD TVs with FALD, HDMI 2.1

01 Jul 2020 | Rasmus Larsen |
Samsung VR dead

When Samsung axes its VR store, your content vanishes into cyberspace

30 Jun 2020 | Rasmus Larsen |
Apple TV app LG TV

Apple TV app now supports Dolby Atmos on LG TVs

30 Jun 2020 | Rasmus Larsen |
Peacock streaming service

Peacock launches July 15 on Apple TV, Android TV, Xbox, LG, Vizio, more

29 Jun 2020 | Rasmus Larsen |