4K movies coming to 'Google Play Movies & TV' in November

05 Oct 2016 | Rasmus Larsen |

At yesterday’s event, Google launched the new Chromecast Ultra. The company also confirmed that it will bring movies and TV shows in 4K Ultra HD resolution to its ‘Google Play Movies & TV’ service in November.

Buy and rent movies in 4K

The announcement was made almost as an afterthought. Nevertheless, the 'Google Play Movies & TV' streaming service will, starting from next month, begin to offer movies in glorious 4K quality.

Google was very light on details and no specific titles were highlighted. However, Google made it clear that it will offer both movies and TV shows in 4K. Today, new releases typically cost 15 dollars to buy and 5 dollars to rent (for 48 hours).

It is not clear if Google will also offer movies in HDR (High Dynamic Range).

Google Play Movies is currently streaming in up to 1080p HD and 5.1 surround. The service can be accessed from Android TV devices (Sony, Philips, Nvidia etc.), LG webOS Smart TVs, Android, Apple iOS, and Chromecast.

Google Play Film in 4K


Could beat iTunes to 4K

Unless Apple starts rolling out movies in 4K quality this month, Google will overtake iTunes in the race to 4K.

Apple’s decision not to offer 4K versions of movies on iTunes has to do with the current Apple TV box limitations. It supports only up to 1080p HD quality. While some expect Apple to launch new hardware later this year, there are no rumors to suggest that it will.

Regardless of who gets there first, Hollywood studios seem ready to move beyond discs. To date, many movies in 4K/HDR quality have been released exclusively on UHD Blu-ray discs, cutting off some potential viewers. Wider availability is always good news.



Share on:


Latest news

JBl Link Bar

JBL launches first Android TV soundbar

16 Jul 2019 | Rasmus Larsen |
Samsung Q9FN

65-inch now 'TV size of choice' in North America

16 Jul 2019 | Rasmus Larsen |
AMD Link

AMD Link brings PC game streaming to Apple TV, Android TV

15 Jul 2019 | Rasmus Larsen |
Hulu

Hulu is streaming in 4K again

15 Jul 2019 | Rasmus Larsen |
B&O soundbar

Bang & Olufsen soundbar in the works

11 Jul 2019 | Rasmus Larsen |
HBO Max

Warner's Netflix rival named HBO Max, launching spring 2020

10 Jul 2019 | Rasmus Larsen |
Grand Tour

Amazon Prime Video launches on Chromecast, YouTube back on Fire TV

09 Jul 2019 | Rasmus Larsen |
Hisense U9E

Hisense launches its first dual-layer LCD TV in China

09 Jul 2019 | Rasmus Larsen |