Your browser is not Javascript enable or you have turn it off. We recommend you to activate for better security reasonNetflix introduces new TV user interface with "video previews" - FlatpanelsHD

Netflix introduces new TV user interface with "video previews"

07 Dec 2016 | Rasmus Larsen |

Netflix is introducing a refreshed user interface to make the TV experience less static. You will soon start seeing “video previews” when you browse the catalog.

Not a trailer - a preview

These are not trailers or teasers, says Netflix, but instead “specially designed video synopses that help members make faster and more confident decisions by quickly highlighting the story, characters and tone of a title”.

The preview videos start playing in the top right corner where you today see a static picture. If you want to know what for example ‘Stranger Things’ is about the video preview will show you in a matter of seconds, says Netflix.




- “We are launching a new television user interface that uses video more extensively to bring content alive in real time and helps members decide whether to click play. As we launch more than 1,000 hours of original content next year, we know we have less than 90 seconds to capture someone’s attention and get them excited about a title -- that’s why we’re introducing video previews into the TV browsing experience,” said Stephen Garcia, Director of Product Innovation for TV, Netflix.

With close to 90 million customers, Netflix is rolling out the new feature gradually. Owners of game consoles and Roku boxes will get it first. Over the coming months it will roll out on Smart TVs and other TV devices.



Latest news

The Matrix

New 'The Matrix' movie confirmed

21 Aug 2019 | Rasmus Larsen |
Disney+

Disney+ will support Apple TV, Android TV & Roku but not FireTV

20 Aug 2019 | Rasmus Larsen |
Dell OLED gaming monitor

Dell's Alienware launches 55" OLED gaming monitor without HDR, HDMI 2.1

20 Aug 2019 | Rasmus Larsen |
Canvas for LG OLED

Canvas is a powerful HiFi audiostand with 'real 3D audio' for LG OLED TVs

20 Aug 2019 | Rasmus Larsen |
Apple TV+

Apple targeting $9.99 per month for Apple TV+, ups spending by $5 billion

20 Aug 2019 | Rasmus Larsen |
Vincent Teoh

Winners of HDTVTest's 2019 'blind' TV Shootout announced

19 Aug 2019 | Rasmus Larsen |
LG 77-inch OLED TV

LG Display to ramp up 77" OLED production next year

19 Aug 2019 | Rasmus Larsen |
IFA 2019

Roku CEO to give keynote at IFA 2019 - expansion in Europe?

16 Aug 2019 | Rasmus Larsen |