Updated: Sony starts rolling out Google Assistant on Android TVs in Europe

21 Jun 2018 | Rasmus Larsen |

Sony Europe has confirmed that Google Assistant is finally rolling out on select Android TVs in the UK, with France, Germany, Spain, and the Netherlands to follow later this year.

Updated 25.6.2018: Sony UK has confirmed that Google Assistant is also rolling out to the following 2017 and 2016 models: SD80, WD80, XD70, XD75, XD83, ZD9, XE80, XE85, XE90, XE93, XE94, A1

Google Assistant on Sony TVs

It has taken a long time to get here. Amazon Alexa arrived on Sony Android TVs before Google Assistant did. And Google’s voice assistant landed on LG webOS TVs before it arrived on Sony TVs.

Why? Sony is not saying but the company has finally started to roll out Google Assistant in Europe. It was released in the US in November 2017. At launch, Assistant will be limited to 2018 Sony Android TVs (AF8, XF90, XF85, XF83, XF80, XF78, XF75) and will start its tour in the UK. Next up are France, Germany, Spain and the Netherlands.

- “The Google Assistant will begin to roll out across a selection of Sony televisions in the UK today, with completion on all compatible models expected in June 2018. Additionally, later this year, The Google Assistant will launch in France, Germany, Spain and the Netherlands,” announced Sony Europe.

In the US, Assistant is also compatible with 2016 and 2017 Sony Android TVs so it is not clear why it is currently limited to the latest models in Europe. We are chasing answers.


Google Assistant on Sony Android TV


Assistant is Google’s voice system that lets you control the TV and connected home devices through voice commands. Assistant enables you to search for movies or TV shows on your TV by pressing the microphone button on the remote control and saying “play Jumanji: Welcome to the Jungle on Google Play”, the company explained. It will also let you rent good movies.

Google says that Assistant can now control more than 1500 compatible smart home devices from over 225 brands. Earlier this year, the company announced that Assistant will speak more than 30 languages in 2018 so besides the confirmed countries, we expect it to reach more regions in the near future.

Assistant is one of several voice systems available in TVs. Like Amazon Alexa, Google is not limiting it to select brands or models, whereas Siri is exclusive to Apple TV and Bixby is exclusive to Samsung TVs. You may recall that TV manufacturers some years ago introduced voice systems based on a generic implementation from Nuance that failed to catch on. They have now turned to the software giants for help.





Share on:


Latest news

UEFA.tv

UEFA debuts free streaming service UEFA.tv

14 Jun 2019 | Rasmus Larsen |
Sony A9G OLED

Sony A9G OLED wins 'King of TV' at 2019 TV Shootout

13 Jun 2019 | Rasmus Larsen |
The Wall Luxury

Samsung will launch 'The Wall Luxury' microLED displays in July

13 Jun 2019 | Rasmus Larsen |
Xbox

Next-gen Xbox console will have a disc drive

12 Jun 2019 | Rasmus Larsen |
Sony A8G

Sony 2019 A9G and A8G OLED TVs now available

11 Jun 2019 | Rasmus Larsen |
Iron Man

All Marvel Cinematic Universe films will be remastered in 4K

10 Jun 2019 | Rasmus Larsen |
Project Scarlett

Next-gen Xbox: 8K graphics, 120fps, SSD & ray-tracing - launching in 2020

10 Jun 2019 | Rasmus Larsen |
Batman

WarnerMedia streaming service likely to be more expensive than Netflix, Disney+

07 Jun 2019 | Rasmus Larsen |