Your browser is not Javascript enable or you have turn it off. We recommend you to activate for better security reasonGoogle may soon offer 4K movie upgrades, possibly for free - rumor - FlatpanelsHD

Google may soon offer 4K movie upgrades, possibly for free - rumor

22 Oct 2018 | Rasmus Larsen |

Google may be preparing to upgrade customers’ movies from HD to 4K resolution for free and thus follow Apple’s example. That is according to a report by Android Police.

4K movie upgrades

Android Police has discovered code in the latest version (apk 4.8) of the Google Play Movies app, which is Google’s online store for movie purchases and rentals.

The code includes text strings that strongly suggests that Google will offer 4K upgrades free of charge, including this one: ”%1$d of your movies just got a free upgrade to 4K”. Android Police explains that there are no buttons titled ”upgrade”, suggesting that it will happen automatically.


 Google free 4K movie upgrades


Google has been selling 4K movies since December 2016 following the launch of Chromecast Ultra. However, Google Play Movies has offered no way to upgrade bought movies from HD to 4K resolution – not even if users have been prepared to pay for it.

It is not clear how Google would roll out 4K upgrades, though. The company currently charges significantly more for movies in 4K resolution compared to movies in HD or SD resolution. And Google Play Movies offers 4K movies only in select regions only. There is no word on free HDR upgrades either.

If Google decides to go ahead with the change, the company will follow Apple’s example. In late 2017 when Apple launched the Apple TV 4K, it also started upgrading users’ movies from HD to 4K HDR for free. In September 2018, Apple started offering free Dolby Atmos upgrades.

Google makes no mention of 4K upgrades in its release notes for the new version of the Google Play Movies app that can be downloaded here. Fingers crossed that an official announcement from Google comes sooner rather than later.

- Source: Android Police



Latest news

Samsung Serif TV

Samsung expands range of lifestyle TVs - The Frame, Serif & Sero

21 Feb 2020 | Rasmus Larsen |

Disney+ arrives on (some) Vizio TVs

21 Feb 2020 | Rasmus Larsen |
Sony UHD Blu-ray player

Sales of UHD Blu-ray players in decline

20 Feb 2020 | Rasmus Larsen |
Panasonic HZ1000 OLED

Panasonic unveils 2020 HZ1500 & HZ1000 OLED TVs with Filmmaker Mode

18 Feb 2020 | Rasmus Larsen |
Panasonic HX940

Panasonic announces 2020 HX940, HX900 & HX800 4K LCD TVs

18 Feb 2020 | Rasmus Larsen |
Samsung Q60T

Samsung's most advanced "QLED" LCD tech is now reserved for its 8K TVs

17 Feb 2020 | Rasmus Larsen |
Samsung Q80T

Samsung unveils its 2020 line-up of 8K and 4K "QLED" LCD TVs

17 Feb 2020 | Rasmus Larsen |
Star Wars box-set

Star Wars: The Skywalker Saga box-set coming to UHD Blu-ray in March

14 Feb 2020 | Rasmus Larsen |