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Android TV / Google TV reaches milestone of 150 million monthly active devices

09 Jan 2023 | Rasmus Larsen |

At CES 2023, Google provided an update on the Android TV and Google TV ecosystem saying that there are now over 150 million monthly active devices – up 40 million in 1 year.

Google reported 80 million monthly active devices in May 2021 and 110 million in January 2022 – an increase of 30 million in 8 months. At 150 million as of January 2023, the search giant's TV ecosystem has grown by 40 million devices in the last 12 months.

- "There are more than 150 million monthly active Android TV OS devices to make it easy to use your phone as a remote watch movies and shows on the big screen," said Google referring to the Google TV mobile app.

To be clear, this does not translate to 150 million households or user accounts as some households have more than one Android TV or Google TV devices.

Google TV

More brands will join Google TV in 2023. Photo: Google

Google is undoubtedly hoping to keep the momentum going into 2023 as it has wrestled TCL away from Roku. TCL has historically been Roku's biggest TV partner in North America. Google has also launched a cheaper Chromecast with HD. Also read: Android TV vs. Google TV: Differences and TV models - "We’ve got new Google TV devices launching this year including the TCL Q-Series TV and the Hisense ULED TVs, Laser TVs and Laser Cinema lineups," said Google. Google is in the middle of a transition from Android TV to Google TV, and additional brands including Philips – one of its largest TV partners in Europe – are expected to make the jump to Google TV this year.

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