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Thomson launches 100" Google TV to challenge Hisense, TCL

07 May 2025 | Rasmus Larsen |

Thomson joins the race for ultra-large TVs with the launch of a 100-inch Google TV in Europe, priced around 3000–4000 Euro.

The trend toward ever-larger home displays continues as consumers embrace big-screen TVs for their living rooms and home theaters. What began with 65-inch models has steadily grown through 75, 85 and now 98- and 100-inch sizes due to continuously decreasing prices for big TVs.

At 100 inches, TVs are approaching the scale of projectors, but with one major advantage; better picture quality in all rooms, without the need for blackout conditions.


Thomson 100-inch TV

Thomson unveiled its 100-inch TV in Vienna, Austria, last month. Pictured here with Thomson's representatives. Photo: FlatpanelsHD

A 100-inch Google TV

Thomson, a brand now operated by Austria-based Streamview, is launching the 100QG7S14. It is 100-inch Google TV with 4K, quantum dots, direct LED backlighting, and a 144Hz LCD panel. It includes HDMI 2.1 for gaming consoles and supports both Dolby Vision and Dolby Atmos. The Google TV platform provides access to both international and local streaming apps including Netflix, Disney+ and Apple TV+. Built-in Google Cast (Chromecast) and a backlit remote control round out the features. The new model will compete with similarly sized TVs from brands such as Hisense, TCL and Samsung.

Thomson 100-inch TV with handles

The 100-inch TV features built-in carry handles and can be placed on a stand or wall-mounted. Photo: Thomson

More to come from Thomson

Thomson told FlatpanelsHD that the company is focusing on the ultra-large TV segment while continuing to offer affordable models in other size categories. European consumers can expect additional announcements from Thomson soon. The company is planning to launch both OLED TVs and miniLED LCD TVs. Also read: Here's a new 'Chromecast' with Google TV... from Thomson The 100-inch model is part of Thomson's QG7 series, which also includes 43, 50, 55, 65, 75 and 85-inch options. The TV is now rolling out across Europe for around 3000–4000 Euro, depending on your region.
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