Apple and Microsoft are partnering to bring the Apple TV app, which offers access to iTunes movies and TV+ shows, and Apple Music to Windows PCs next year.
Windows users can currently access Apple TV+ through the web browser but the upcoming app should provide a more robust experience and higher streaming quality.
- "We also want to help you access the entertainment you love more easily. The Apple TV app is already on Xbox consoles, and starting today, Apple Music will be available there as well. We're also happy to announce that Apple Music and the Apple TV app will launch on Windows next year. Previews of these apps will be available in the Microsoft Store later this year," announced Microsoft.
The Apple TV app
The Apple TV app provides access to purchased and rented movies from iTunes as well as titles included with an Apple TV+ subscription such as Ted Lasso, For All Mankind, Greyhound, and Severance.
The two rivals' partnership extends to iCloud Photos integration which is coming to all Windows 11 PCs in November.