Sony has launched quite a few products at IFA 2013, amongst them a new 65-inch W85 model. It comes with the Triluminos panel technology, a sleek design, and the Sony Entertainment Network platform.
Sony 65" W85 is high-end Full HD TV
The new W85 resembles the Sony W9 in many ways, but as the W9 is not available in larger sizes than 55”, the new W85 is probably a welcomed addition to the line-up. It is a Full HD model - like the W9.

Sony W85 will be available only in 65 inches
W85 has the same base design as the W9, and overall it looks very similar. W85 also comes with the same Triluminos panel, and is powered by the X-Reality Pro chip. All of Sony’s internet features are integrated through the Sony Entertainment Network, and W85 also supports wireless Miracast streaming from an Xperia device. Xperia devices can be paired with NFC one-touch.
Sony's 65” W85 is available in USA and Europe from October 2013. It will cost $2,699.