As rumored, Netflix will hike prices once again starting with the US, the UK and France where the Basic and Premium (with 4K) plans are getting more expensive.
A new wave of price increases from Netflix will start this week, confirmed by the company in its third-quarter financial report. The price increases will come to more regions later.
- "Starting today, we're adjusting prices in the US, UK and France. In the US, our ads ($6.99) and our Standard plans ($15.49) will stay the same, while Basic will now be $11.99 and Premium $22.99. For the UK and France, our pricing for Ads/Basic/Standard/Premium are UK £4.99/£7.99/£10.99/£17.99 and 5.99€/10.99€/13.49€/19.99€, respectively (like the US, our Ads and Standard plans in UK and France are unchanged)," Netflix said.
The Basic and Premium plans were previously $10 and $20 in the US, respectively. Netflix Premium is required to stream in 4K, HDR10, Dolby Vision and Dolby Atmos.
In addition, Netflix said that it will stop offering the Basic plan for new subscribers in Germany, Spain, Japan, Mexico, Australia and Brazil next week, in addition to the US, the UK, Italy and Canada where it had already been phased out.
Netflix's Ads plan will be getting downloads.
In Q3 2023, Netflix added an additional 8.76 million subscribers to reach a total of 247 million. The company expects to add about the same number of subscribers in Q4 2023.
