Sony yesterday unveiled its 2024 line-up of TVs and audio products, and we now have confirmed pricing details for the US and UK, with Euro pricing still pending.
Bravia 9 will start at $3300 in 65 inches in the US and at £4500 in 75 inches in the UK. It will not be available in 65 inches in Europe. Bravia 9 will be a direct competitor to Samsung's high-end "Neo QLED" LCDs and TCL's most advanced miniLED LCDs.
The new TVs and audio products from Sony in 2024. Photo: Sony
Bravia 8 – the new OLED TVs – will start at $2000 / £2200 in 55 inches. It will compete with other WOLED-based models such as LG C4, Philips OLED809, and Samsung S85D/S90D.
Also read: Exclusive preview: Sony's next-gen 2024 miniLED LCD TVs, upgraded OLED TVs
Bravia 7 is a less expensive miniLED LCD TV, with fewer dimming zones. It will start at $1900 / £1900 in 55 inches. The 55-inch version will not be available in the rest of Europe.
Sony's 2024 TVs will be available starting in May, or June in some regions.
Sony 2024 TV – prices
FlatpanelsHDNew audio products from Sony
Sony is also launching new soundbars. The Sony Bravia Theatre Bar 9 and Bar 8 will start shipping this spring for $1400 / £1400, while the Bar 8 will be available for $1000 / £1000.
Also read: First impressions: Sony's 2024 Bravia Theater soundbars & 360 sound system
The successor to HT-A9 is Bravia Theatre Quad, which will cost $2500 / £2500 when it launches this spring.
Finally, there is the new neckband speaker, Theatre U, which has a suggested retail price of $300.
