Following FireTV and Google TV, Samsung is introducing a new feature enabling users to view AI-generated wallpapers in 4K resolution on a 2024 Smart TV.
The Generative Wallpaper feature will debut this month on 2024 Samsung models in North America, Europe and South Korea, and globally in 2025.
- "Generative Wallpaper brings a new dimension of personalization to our customers’ screens, allowing them to customize their TVs in a way that truly reflects their style," said Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics. "As we continue to push the boundaries of AI technology, we look forward to transforming the home entertainment experience and evolving how users interact with their screens."
The company did not announce plans to expand the feature to older models despite its promise to upgrade 2023 models from Tizen OS 7.0 to 8.0.
How to get started
Samsung did not specify whether a firmware update is required but said that the new feature will be available through Ambient Mode, which currently displays curated wallpapers along with widgets for weather, time and more.
- "To access the feature, users can simply navigate to the ‘Ambient Mode’ menu, select the button and choose from themes such as ‘Happy Holiday’ or ‘Party.’ Samsung’s advanced AI then provides stunning 4K visuals that harmonize with the user’s home environment," the company explained.
The Generative Wallpaper feature on a 2024 Samsung TV. Photo: Samsung
Amazon introduced AI-generated artwork on select Fire TV devices in September 2023 and Google TV followed earlier this month.
