LG's 2026 OLED TVs will have the same starting prices as last year's models, except for the 83-inch C6H with the upgraded Tandem WOLED panel.
Update: Euro pricing has been announced for B6, C6, G6 and W6. See the table at the bottom.
US pricing details were announced to coincide with the launch events for the new OLED TVs. Yesterday, FlatpanelsHD published an extensive LG G6 first look article.
The TVs are still not available in stores, and pricing for other regions is still pending, but LG USA said that the TVs will start to roll out later this month. As always, we expect them to become considerably cheaper later in the year – and cheaper still next year.
Same starting prices except C6H
When comparing the starting prices to those of the 2025 OLED models, you will see that they are identical. While OLED TVs are expected to get cheaper in 2026 and the coming years, this is not reflected in the starting prices of the C6, C6H and G6 for now. LG's B6 will use a cheaper OLED SE panel.
The only exception is the 83-inch C6H, which costs $100 less at launch. One could also argue that the 77-inch C6H is also less expensive – or at least better value – as it now uses the improved Tandem WOLED panel with higher brightness and better color, whereas the smaller C6 sizes continue to use the regular OLED panel.
Like B6, we will have to wait a little longer to learn how much W6 'wallpaper' OLED will cost.
Here are the details. Click the model name to get full specifications.
2026 LG OLED – US pricing
FlatpanelsHD
