After introducing some of its lower-tier 2025 models, Samsung USA has officially launched the S95F QD-OLED and The Frame Pro with a wireless One Connect box.
S95F succeeds last year's S95D as Samsung's flagship TV. It features the 2025 QD-OLED panel, which is significantly brighter, along with an improved matte coating. Read our first impressions here.

Left: 2024 Samsung S95D QD-OLED. Right: 2025 Samsung S95F QD-OLED. Photo: FlatpanelsHD
At launch, S95F will be available in 55, 65, and 77 inches, starting at $3000, to compete with Sony's Bravia 8 II – the other 2025 QD-OLED TV range.
An 83-inch version will follow later, but it will instead feature LG Display's 4-stack WOLED panel – the same one used in LG G5, Philips OLED950 and Panasonic Z95B.
The Frame Pro
Samsung is also expanding its popular The Frame line with the debut of The Frame Pro, now available in 65, 75 and 85 inches, starting at $2200.
The Frame Pro is the first TV to feature Samsung's wireless One Connect box, replacing the wired version found in regular The Frame models. However, it still requires a power cord.

Samsung's new Wireless One Connect box is smaller than the wired version because the power supply for the TV has been moved to the TV. Photo: FlatpanelsHD
It also features a miniLED backlight behind its LCD panel. Note that it uses edge-lit miniLED – a first for LCD TVs – which differs significantly from the full-array local dimming miniLED used in Samsung's higher-end LCD TVs. The same edge-lit miniLED tech is found in Samsung's QN70F.
Also read: Samsung 2025 TV line-up (with TV compare tool)
Samsung's S95F and The Frame Pro are available now in the US, with more regions to follow soon. See the table below for pricing and dealers. Click the model names for full specifications in the TV Database.
Samsung S95F & The Frame Pro – dealers & prices
FlatpanelsHD