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Disney+ raising prices once more

24 Sep 2025 | Rasmus Larsen |

Starting October 21, Disney+ will become more expensive in the US, now starting at $12 per month or $19 per month for the premium 4K plan.

Disney+ launched in 2019 at $7 per month. an artificially low price to get the service off the ground as a latecomer to the streaming party.

Since then, Disney+ has seen multiple price hikes and once again in October 2025 prices in the US are going up, with similar increases expected in other countries later.


New Disney+ prices

Disney+ previously raised prices in October 2024, October 2023, and December 2022. The latest increase comes in the wake of a PR storm over Disney's suspension of the Jimmy Kimmel live show. The new prices effective October 21 are:
  • Disney+: $12/mo (up from $10/mo)
  • Disney+ Premium: $19/mo (up from $16/mo)
  • Disney+ + Hulu bundle: $13/mo (up from $13/mo)
You can find the higher pricing for all bundles on this support page. Disney+ is not the only streaming service getting pricier. Netflix is also continuously raising prices, most recently in January 2025 to $8/mo with ads or $18/mo without ads. Earlier this month, the CEO of HBO Max said the service remains underpriced.
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