Samsung's Art Store, with several thousand pieces of digitized artworks including the Mona Lisa and works by Leonardo da Vinci, will be available on OLED TVs for the first time in 2026.
For years, Art Store was exclusive to Samsung's The Frame, which displays artworks when the TV is idle. Several competitors have tried to copy the popular concept.
In 2025, the Art Store was expanded to all Samsung 'QLED' LCD and micro-LED models.
Art Store on OLED TVs
In 2026, OLED TVs will gain access to the Art Store for the first time with the flagship S95H and S99H, Samsung confirmed to FlatpanelsHD. These TVs feature improved, brighter QD-OLED panels in 55-77 inches and Tandem WOLED in 83 inches.
The more affordable S90H and S85H ranges will not get the Art Store initially. They use older OLED panels.
Bringing its Art Store to OLED TVs, offering everything from classic paintings to digital art, demonstrates Samsung's confidence that burn-in risk is now low enough not to be a concern.
Also read: OLED TVs last longer than LED LCD TVs, long-term test concludes
Art Store on Samsung's S99H / S95H OLED TVsA metal frame
S95H in the US and S99H in Europe feature a metal frame around the screen. The frame is replaceable, but only one variant exists at this time (see photo). The frame exhibited at CES 2026 may not reflect the final metal finish, said Samsung.
Full access to Art Store is available on S95H / S99H, but not all the automation features found on The Frame. Artworks must be selected manually, so if art functionality is your top priority, The Frame remains the better choice.
An Art Store subscription costs $5/€5 monthly.
