With GameFly you can stream games such as Tomb Raider and Batman: Arkham Origins over the internet, like you would stream movies via Netflix. The service is now live on Philips’ 2015 and 2016 Android TVs in Europe.

Games without a console
Traditionally, we have relied on game consoles for TV gaming but a new generation of game streaming services are emerging. GameFly is one of these game streaming services and it is now available as an app on Philips’ Android TVs.

GameFly offers access to games such as Tomb Raider: Game of the Year Edition, Batman: Arkham Origins, F.E.A.R. 3, Darksiders, Red Faction Armageddon, Lego Batman 3, Pacman Championship Edition, and WRC. You can try any game for 15 minutes. There are no install times, just press the game you want to experience and start playing. Games are streamed over the internet with minimal latency, just like movies are streamed from Netflix.


The company offers two monthly subscription game packages called Family and Gamer. Both are prices at €9.95 per month. The Family pack contains family-oriented games with a PEGI ration of 12 or below. The Gamer pack features more challenging games. Games are refreshed throughout the year. At the moment 60 games are offered.

GameFly recommends an 8 Mb/s internet connection for HD resolution and 4 Mb/s for SD resolution. You also need a game controller that can be connected to the TV via USB. Philips says that the service is available on 2015 and 2016 Android TVs, from the 5500 series and up. Some models will receive a firmware update to enable the app. It is unclear which.

GameFly is also available on TVs from Samsung and LG in the US and Europe. The app will not be available on other Android TV devices such as Sony Android TVs, Nvidia Shield, and Nexus Player because it is a side-loaded app, says Philips. Sony recently launched a game streaming service called PlayStation Now but has yet to expand it to Europe.

GameFly with Ambilight
Philips adds that its Android TVs with Ambilight have a game mode for Ambilight that provides “an immersive viewing experience” as it projects light onto the wall behind the TV.

- “The addition of the GameFly Streaming service with its console gaming quality is further proof of our dedication to continually improving the Philips Smart TV with new and exciting services ratifying it as an exceptional media portals capable of delivering all types of streamed content and all in superb quality. Philips customers can purchase our sets with the knowledge that the Smart offering will continue to develop and grow future proofing their purchase” said Mattijs de Valk, TP Vision’s Smart TV Business Development Manager.

GameFly is available on Philips TVs across 14 countries in Europe (Austria, Belgium, Denmark, France, Germany, Italy, Latvia, Luxembourg, Netherlands, Poland, Portugal, Spain, Sweden, United Kingdom). More will follow throughout 2016. More information is available on gamefly.com.