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Sharp launches the first OLED Roku TVs starting at $1500

16 Nov 2023 | Rasmus Larsen |

As teased in January at CES, the first OLED TVs with Roku OS are now available in the US from Sharp in 55 and 65 inches.

Sharp's Roku OLED TVs use LG Display's WOLED panel with 4K resolution and a 120Hz refresh rate. They feature support for HDR10, HLG, Dolby Vision IQ and Dolby Atmos audio.

"We are pleased to be working with Roku to support our return to a US market as competitive as televisions," said Jim Sanduski, President of Sharp Home Electronics Company of America. "The immersive experience of our AQUOS OLED panel means our consumers will truly enjoy their Sharp Roku TV set to its fullest potential with the rich library of entertainment options and original content that Roku brings to our customers."

There is no mention of 4K 120Hz support over HDMI 2.1 for game consoles, but Sharp said that they support both VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode).


Sharp OLED Roku TV

Photo: Sharp

Cheaper OLED TVs

These are the first OLED TVs featuring the Roku OS, continuing OLED's expansion into the mid-range segment with this launch. Roku provides access to popular apps, including Amazon Prime Video, Apple TV+, Disney+, Max, and Netflix. The remote control is equipped with a built-in microphone for voice control. The Sharp OLED Roku TVs are now available in the US, starting at $1500 for the 55-inch model. While this makes them pricier than, for example, the 2022 55-inch LG OLED TV B2 ($997), we anticipate a price reduction in the future, given Roku's historical trends. Sharp refers to shop.sharpusa.com for more information and to find a retailer.

Sharp OLED Roku TVs – features

55" Class (54.5" Diag.) 4K OLED TV with Roku TV 4K Ultra HD 3840 x 2160p Resolution Dolby Vision IQ Dolby Atmos Full Roku TV Experience Built-in 30W (15W+15W) Speaker System Works with Popular Voice Assistants Works with Apple AirPlay 2 and Apple Home Works with Google Home
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